Don’t Pitch Like a Girl!: How Gender Stereotypes Influence Investor Decisions
Entrepreneurs displaying stereotypically “feminine” behaviors during venture capital “elevator pitch competitions” are less likely to be selected as finalists regardless of actual gender.
Lakshmi Balachandra,
Tony Briggs,
Kim Eddleston,
Candida Brush
Don’t Pitch Like a Girl!: How Gender Stereotypes Influence Investor Decisions
Entrepreneurs displaying stereotypically “feminine” behaviors during venture capital “elevator pitch competitions” are less likely to be selected as finalists regardless of actual gender.
Lakshmi Balachandra,
Tony Briggs,
Kim Eddleston,
Candida Brush
