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Michael W. Morris
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Negotiating Gender Roles: Gender Differences in Assertive Negotiating Are Mediated by Women’s Fear of Backlash and Attenuated When Negotiating on Behalf of Others

Women adjust their negotiation strategies according to context, conceding early when they anticipate backlash for violating gender expectations.

Emily T. Amanatullah, Michael W. Morris (2010)
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Image
Negotiation Icon

Negotiating Gender Roles: Gender Differences in Assertive Negotiating Are Mediated by Women’s Fear of Backlash and Attenuated When Negotiating on Behalf of Others

Women adjust their negotiation strategies according to context, conceding early when they anticipate backlash for violating gender expectations.

Emily T. Amanatullah, Michael W. Morris (2010)
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